Project report

Entrerrieles

E-commerce for EFE Inauguration

E-commerce site for Entrerrieles during the EFE train inauguration event in Chillán.

  • E-commerce
  • Events
MINEGO Team Overview

Overview

For the inauguration of EFE trains in Chillán, we built an e-commerce experience for Entrerrieles so visitors could browse and purchase products online during the event.

MINEGO Team Context

Context

The launch had a fixed date and expected traffic spikes. The site had to be simple for end users, fast on mobile, and easy for the client to monitor during the event.

MINEGO Team What we built

What we built

We implemented a product catalog, cart and checkout flow, responsive layout, and basic order management. Performance and deployment were tuned for the event window.

MINEGO Team Challenges

Challenges

Tight timeline and the need to handle peak traffic without degrading the purchase experience.

MINEGO Team Outcomes

Outcomes

A live store during the inauguration, stable under event traffic, and a platform the client could reuse for future campaigns.